Where to put QR codes at an event venue

The best place for a QR poster is where someone notices a problem and has a hand free. That is rarely where the wall happens to be empty.

Start with where problems happen

• Toilet blocks. Out of paper, a blocked sink, a leak. Put a poster by the hand basins and another on the way out.
• Bars and food stalls. Spills, broken glass, a bin that needs emptying. Place it where people queue, not behind the counter.
• Gates and entrances. A broken turnstile, a damaged barrier, a trip hazard.
• Concourses and stairwells. Lighting faults, a spill near the top step.
• Car parks and shuttle stops. Lighting, signage, an overflowing bin.

One code per location

Give each spot its own code rather than one code for the whole venue. A scan then opens a report page that already knows where the person is standing, so nobody has to describe the location and your team goes straight there.

In EvoPoint you add each gate, bar, toilet block and concourse to a site, mint a code for every location in one click, then print the whole site at once: one A4 poster per location. Need just one? Print a single code on a plain sheet.

Make the poster easy to act on

• Eye level, good light. A code behind a bin or in shadow does not get scanned.
• Big enough to scan from a step away. A4 suits walls. A single code suits a bar top or a cubicle door.
• Say what happens next. The poster puts it plainly: see it, report it, we'll sort it.
• Say there is nothing to install. People hesitate when they think they need an app. Scanning opens a web page, with no sign up and no password.

Test before doors open

Walk the route with a phone and scan every poster. Check that each one opens the right location, and that a test report lands in the control room queue with the right site and location attached.

Keep codes current

Layouts change between events. A bar moves, a toilet block closes for the season. You can rotate or revoke any code at any time, and a retired code opens a page saying it is no longer active, so an old poster never sends a report somewhere it does not belong.

A quick checklist

• Every location that needs a code has one
• Posters at eye level, in good light, where people queue or wait
• Every code scanned and tested on the day
• Retired locations revoked, moved ones rotated